Hi there.

Nice to meet
you.

Here at Ladder, little acts of love inspire us. Making coffee for your partner. Tying your child's shoes. Pinning art to the fridge.

We know it's not always easy. That's why we've created a painless way to get the life insurance coverage you need for those you care about most.

Why we do what we do

At age 11 our CEO, Jamie, lost his dad and learned firsthand how life insurance can keep a family afloat during difficult times. Now, he's on a mission to help others set their families up for success the way his father did for him.

How we do it

Revolutionizing an age-old industry takes focus, and at Ladder we focus on three things — all because we value our customers' time and money.

Speed

Our real-time underwriting may lead to on-the-spot coverage.

Ease

No need to leave home — we take care of everything right here, online.

Affordability

Hooray for coverage that doesn't break the bank. Plus, no hidden fees.

Our partners

Our policies are issued by Fidelity Security Life Insurance Company® Kansas City, MO rated A (Excellent), Allianz Life Insurance Company of New York rated A+ (Superior) and Allianz Life Insurance Company of North America rated A+ (Superior).* All three insurers have been supporting families and paying claims for decades.

*Allianz Life Insurance Company of New York and Allianz Life Insurance Company of North America have been rated A+ (Superior) affirmed in October 2021 and Fidelity Security Life Insurance Company® has been rated A (Excellent). Ratings are based on an analysis of financial position and operating performance, by A.M. Best Company, an independent analyst of the insurance industry. For the latest rating, access www.ambest.com.

Our founders

Jamie Hale

CEO

Laura Hale

Product

Jack Dubie

Engineering

Jeff Merkel

Partnerships

Grow with us

Modernizing life insurance is a complex challenge, one that attracts radical thinkers, deep feelers, and go-getters who are committed to helping people help their families. Sound like you?